Buttons are back in a big way, and not a moment too soon...

September 30, 2024

Companies have spent nearly two decades cramming ever more functions onto tappable, swipeable displays. Now buttons, knobs, sliders and other physical controls are making a comeback in vehicles, appliances and personal electronics.

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Best Root Beer Branding Matches Best Root Beer Taste
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Great branding doesn't always correlate to the best quality in a given product category.

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The fascinating story behind patriotic Bomb Pop and Firecracker popsicles
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As we head into August, it seems like a good time to learn the fascinating design- and trademark litigation - history of America's most powerful frozen treat