William Post, Pop-Tart Inventor, Dies at 96

Not sure how I missed this... Honestly, I'd put the Pop Tart up there in the top 100 products ever. And Jerry Seinfeld is about to come out with a documentary on Pop Tarts, to the extent I needed any support for that opinion:-)

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joel's thoughts:

Logo design is not easy. At all. You have to distill the entire essence of an organization down into something instantly identifiable, easily reproducible, appealing, eye-catching.

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William Post, Pop-Tart Inventor, Dies at 96

March 11, 2024

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